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Hytch Campaign

Michigan Flyer, the shuttle that takes people from Lansing to the Detroit Airport, was in need of a First Mile Last Mile service to better serve the community. The service is a partnership with Via and functions much like an Uber or a Lyft within a limited radius, but with more reliability. A name, logo and messaging were all needed before the service could be launched.

Hytch Website

Hytch FAQ Service Page

Campaign Deliverables

  • Social Graphics
  • Postcards
  • Print Materials
  • FAQ Page
Hytch Postcard

Hytch Postcard

Hytch Email

Hytch Service Announcement Launch Email


Hytch FAQ Page


Hytch Social Posts