The goal of the "Come On, Let's Go" campaign was to promote the Indian Trails regular route service, appealing to the viewer emotionally by framing it as their connection to their loved ones.
"Come on, Let's Go" Campaign:
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Campaign Deliverables:
TV Spots
Email Marketing
Print Ads
Social Media Ads
Tik Tok videos
E-Blast promoting the "Come on, Let's Go" Campaign
